eCommerce design for a causeThe premise is, "Buy Scents, Support Causes - Because It's Common Sense To Help Out." User-centered design encourages consumers to support social issues that are difficult to talk about.

Landing page is designed to be simple and easy to use.

Logotype is designed to emphasize the play on words and includes a subtle human figure reaching out the arms of the 't' below the 'o.'

Color palette conveys a trustworthy brand, the freshness of the scents, and appeals to both genders.

Products and the message are set on a clean background, and include social media integration.